A unique collaboration will be taking place between Sanrio, Inc. and Irvine, CA-based Tanaka Farms that will be a year-long collaboration of all things healthy and super cute, from now and throughout 2018.
Hello Kitty and Sanrio friends including Keroppi, Chococat, My Melody and Pochacco, will become ambassadors to the farm, starting with the kick off the opening of Tanaka Farms’ Pumpkin Patch on September 30th. Attendees can purchase admissions for the pumpkin patch, wagon rides around the farm, petting zoo, and the Corn Maze or picks vegetables in the U-Pick veggie garden. The Fall Harvest Festival, including games and activities, will take place every weekend during the month of October. There will also be a Halloween event with a Sanrio Costume Contest on October 28th as part of Tanaka Farms’ famed fall celebration – along with appearances by Hello Kitty.
The Sanrio collaboration continues with the Christmas Tree Farm during the holiday season, followed by strawberry picking in the spring and a melon celebration in summer 2018. Together, Sanrio and Tanaka Farms are creating unique and memorable experiences for Sanrio fans of all ages.
Since 1940, Tanaka Farms has been a staple of the community, a working farm dedicated to providing families with quality products and educational experiences. The collaboration between Sanrio and Tanaka Farms builds on Sanrio’s mission of cultivating unique lifestyle experiences that touch every aspect of their fan’s lives. Hello Kitty and Sanrio friends will be incorporated into the educational programming provided by Tanaka Farms, teaching visitors of all ages the importance of healthy eating, as well as sustainability, responsible farming, and agriculture, all while supporting their local community. Hello Kitty, Keroppi, Chococat, My Melody and Pochacco will be integrated into photo ops throughout the farm as well as daily activities and seasonal celebrations throughout the year. A limited edition collection of commemorative Sanrio ♥ Tanaka Farms merchandise will also be available for purchase at the Farm’s Market Stand.
Tanaka Farms welcomes Sanrio into the family and looks forward to a year of farming with Hello Kitty and Sanrio friends!
Ages 2 and under receive free adminssion. For more information on Tanaka Farms and the events, please visit www.tanakafarms.com.
For more information on Sanrio please visit www.sanrio.com and www.facebook.com/hellokitty.